Tuesday, June 19, 2018

Yekaterinburg Expo 2020 to show Russia's improved image to the world

The Yekaterinburg Expo 2020 will be Russia's bid to present an image as an even more attractive place for foreign investment.

Yekaterinburg has been investing billions in urban infrastructure, including state of the art transportation systems, technology parks and housing projects to make the area more attractive for the 2020 Expo, according to Sys-Con.com.

Already the chair of the Asia-Pacific Economic Cooperation and host the Group of 20 in 2013, Russia is opening up the country as a potential destination for prestigious global cultural and sporting events, including the Sochi 2014 Winter Olympic Games and the 2018 FIFA World Cup. The bid for the 2020 Expo is part of Russia's current endeavors to present itself as a diverse, knowledge-based economy.

"With its strong research base, excellent transport links and unique geographical location, Yekaterinburg is a natural choice to host Expo 2020," Mikhail Kalimanov, the deputy director of the International Economic Relations department of the Ministry of Industry and Trade of the Russian Federation, said, Sys-Con.com reports. "This is a cutting edge bid that has the full backing of the Russian Government and the Russian people."

To help their cause, the team behind the Yekaterinburg Expo 2020 bid is launching an initiative called "The Global Mind," which aims to bond participants in a free-flow global dialogue about universal values and ideas concerning the future on Earth and the challenges ahead.

"We will seek to coordinate world opinion to create history's first data point on what the whole world thinks about our future," Eric Bugulov, the CEO of the the Yekaterinburg Expo 2020 Bid Committee, said, Sys-Con.com reports. "What better place to showcase this idea, than here in Davos alongside some of the world's most influential thinkers?"