Friday, August 18, 2017

Yekaterinburg consumers purchase nearly 500,000 tablets, smartphones in 2013

Russian-based mobile communications vendor Svyaznoy reported last week that 333,000 smartphones and 130,000 tablet computers were sold in Yekaterinburg during 2013.

In total, 2013 smartphone sales in Yekaterinburg totaled $90 million, while tablet sales amounted to $40 million. Sales of smartphones increased 51 percent in terms of units sold year-over-year. Smartphone sales increased 84 percent year-over-year in terms of money spent on the devices, Ural Business Consulting reports.

Tablet sales rose 90 percent year-over-year in terms of units sold and 26 percent in terms of money spent.

The median price of a smartphone in Yekaterinburg fell to $280 in 2013, 13 percent less than in 2012. The median price of a smartphone in Russia during the year was $266. Svyaznoy estimates that one in four Yekaterinburg residents bought a smartphone in 2013, according to Ural Business Consulting.

Tablet prices in 2013 averaged $318 for both Yekaterinburg and all of Russia, marking a 28 percent decrease over 2012.